Why do so many startups in India lose their brand rights? The answer is often very simple; the mistakes are simple trademark mistakes that could have been avoided with adequate legal guidance. To a startup, your brand name, logo, slogan, and packaging are not just things made of creativity-they are identity and hard-earned market reputation. …
Top 10 Trademark Mistakes Startups Make And How To Avoid Them Read More »
Whenever you are starting a business, launching a book, or developing a new product, one can expect this question always coming up: How do you legally protect your work? India intellectual property laws allow one to safeguard ideas, brand identity, and innovations. With the Plaintiffs having so many options, however, trademarks, copyrights, and patents, many …
Trademark Vs. Copyright Vs. Patent: Understanding The Key Differences Read More »
In the fiercely competitive market of India, small businesses and startups are engaged in daily struggles for visibility, reputation, and customer loyalty. While entrepreneurs are immersed with product quality or marketing, one critical step is usually overlooked – trademark registration. Most presume that, only big companies such as Tata or Infosys are in need of …
Why Every Small Business Should Consider Trademark Registration? Read More »
If you do business in India-from a small startup, a growing brand, or an established company-your name, logo, and reputation are your biggest assets. A person can merely copy these with utmost ease, mislead a prospective buyer, and hence, depreciate your credibility. That is where trademark registration comes in. In India’s highly competitive market with …
The Beginner’s Guide To Trademarks: Protecting Your Brand Identity Read More »
The copyright law in the Indian system is a legal phenomenon created for the protection of the rights of creators (musicians, writers, painters, and inventors collectively called authors) while at the same time enabling the society to have access to knowledge and creativity. In order to maintain a balance, the Copyright Act, 1957 makes provision …
What Are The Limitations Of Personal Use Exceptions Under Indian Copyright Law? Read More »
Think of waking up to find that your voice, image, or even your name has been used in any type of advertisement and the people behind the advertisement have not got any permission from you. This can affect your name, violate your privacy, or even provide you with some financial damages. The law provides for …
What Are My Rights If A Company Misuses My Image Or Name For Commercial Purposes? Read More »
Artificial Intelligence (AI) is changing the way businesses, artists, and a few lawyers operate. IA may generate images and music, as well as produce legal content-it’s part of daily life now. From generating images and music to drafting legal content, AI tools are now part of daily life. But a key question arises, can AI-generated …
What Are The Legal Risks Of Using Ai For Copyright Review In India And Globally? Read More »
Can common Indian names like “Neha” be registered and protected as trademarks? Indeed, the Delhi High Court has recently resolved this question as part of its decision in the widely publicized NEHA trademark matter, thus clarifying the extent to which businesses can assert exclusivity over personal names under the Trademark Act, 1999. The Court found …
What Is The Impact Businesses Using Similar Names? Read More »
In India’s fast-growing fast-moving consumer goods (FMCG) sector, brand identity is more than just a logo; it is a company’s most valuable asset. Businesses like Gopal Snacks have built trust through unique packaging, colour schemes, and consistent quality. But when competitors copy these elements, it leads to trademark violations that erode consumer confidence and market …
How Do Trademark Violations Impact Businesses In India? Read More »
Trademark disputes in India often turn on one key question: will consumers be confused by two similar marks? Many businesses fear that a competitor’s brand could dilute their goodwill. But the Delhi High Court, in RSPL Health Pvt. Ltd. v. Sun Pharma Laboratories Ltd. (June 12, 2025), clarified that not all similar marks create confusion. …
Can Two Trademarks Coexist Without Causing Consumer Confusion? Read More »
